From natural disasters and industrial accidents to cybersecurity breaches and workplace violence—your organization must be prepared for a wide variety of emergencies. But it’s not enough to simply respond to a crisis; you must also ensure your business can continue to operate and recover quickly. A comprehensive emergency preparedness and continuity program can be a foundational element of an effective risk management strategy. It can help enable you to respond decisively, protect your people and reputation, and restore operations with resilience.

Why Emergency Response Planning Is Essential to Risk Management

An emergency response program helps organizations:

  • Reduce the impact of unexpected events: Rapid, coordinated action can minimize injuries, property damage, environmental harm, and business disruption.
  • Enhance decision-making during crises: Clearly defined roles, procedures, and communication protocols help reduce confusion and can allow you to make informed, timely decisions.
  • Meet regulatory requirements: OSHA, FEMA, and other agencies require preparedness plans, especially in high-risk industries.
  • Safeguard reputational trust: Stakeholders—including employees, clients, investors, and the public—expect businesses to take emergencies seriously.
  • Support insurance and legal compliance: Well-documented response protocols can improve liability protection and insurance coverage.

A well-developed emergency response program is about creating a culture of preparedness and accountability.

Six Best Practices to Help Build a Resilient Emergency Preparedness and Continuity Plan

Creating a strong emergency response program is an ongoing commitment to help protect your people, property, and operations. The most effective programs are the result of thoughtful planning, collaboration, and continuous improvement.

Here’s how you can build a proactive and effective emergency response plan:

  • Start with a Clear Understanding of Your Risks:
    Every emergency response program should begin with a comprehensive risk assessment. Think beyond the obvious. Depending on your location and industry, your risks might include fires, chemical spills, severe weather, cyberattacks, or workplace violence. Engage a cross-functional team—facilities, HR, IT, operations, and more—to map out potential emergencies, evaluate how likely each one is, and assess the potential impact on your business and people. Don’t overlook dependencies on vendors, contractors, and supply chains—these, too, can become points of vulnerability.
  • Translate Risks into a Concrete Emergency Action Plan (EAP):
    Once you’ve identified your risks, turn them into action. A written Emergency Action Plan (EAP) is your blueprint for response. It should define clear roles and responsibilities, establish a chain of command, and detail evacuation routes, shelter-in-place protocols, and employee accountability procedures. Include practical tools like facility maps, emergency checklists, and updated contact directories. Ensure that Business Continuity Plans (BCPs) are integrated with your EAP, so recovery of critical business functions can begin while the response is still underway. Ensure your plan aligns with OSHA’s EAP standards to stay compliant.
  • Build a Strong Communication and Leadership Backbone:
    In an emergency, communication and leadership are vital. Develop reliable internal alert systems (SMS alerts, phone calling trees, intercoms, radios, or mobile apps)—to reach employees quickly and clearly. Designate trained spokespeople to handle both internal updates and external messaging to stakeholders, the public, or the media. Equip leaders with the skills to make sound decisions under pressure, communicate with calm authority, and maintain situational awareness during evolving situations. Prepare templates and checklists in advance so your team can move fast and speak with one voice, even under stress.
  • Train Like It Matters—Because It Does:
    Even the best plan can fail if employees don’t know how to act on it. Deliver job-specific emergency response training across your organization, from frontline employees to leadership. Extend this training to key contractors and vendors working on your sites. Conduct regular drills—such as fire evacuations, lockdown scenarios, cyber incident tabletop exercises, or active threat simulations—to test your plan and reinforce preparedness. After each drill, take time to debrief. What worked? What didn’t? Use those insights to refine your approach.
  • Partner with Local First Responders and Critical Partners:
    Your emergency program shouldn’t operate in a vacuum. Build relationships with local fire departments, police, EMS, emergency management agencies, and cybersecurity partners. Share your plans, invite them to your drills, and ensure there’s a shared understanding of how your teams will work together. These connections can be critical during a real crisis. Also, collaborate with critical suppliers and service providers to align your emergency expectations and ensure they can support recovery efforts when needed.
  • Keep the Program Alive Through Regular Reviews:
    A plan is only effective if it’s current. Review your emergency response program at least once a year—or sooner if there are major changes, such as a new facility, emerging threats, or organizational restructuring. Refresh contact lists, update maps, and integrate lessons learned from recent incidents or drills. Pay particular attention to lessons from past events, near-miss situations, or evolving risks. In addition, plan for post-incident employee support—including access to mental health resources and transparent communication—as part of your overall emergency response process.

Source: https://www.acrisure.com/blog/risk-resources-newsletter-build-emergency-response-plan